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Write a 3 to 5-page report on why this opportunity was initially selected for this business.You should write this as though you are presenting justification for pursuit to the owner/executive staff.
Learning Goal: I’m working on a business case study and need the explanation and answer to help me learn.
Minor Project 1 –– Principal Application
Select a small business (based on NAICS or relevant criteria) seeking to conduct business with government entities (this may be your own business, a future business, a company you are working for, another business, etc.). Identify and select at least one active opportunity or projected opportunity (Federal, State, or local) which falls within the purview of that business. The opportunity may be an RFP, RFQ, IFB, etc., or a forecasted opportunity found on an agency’s website.
*You are welcome to locate additional opportunities
Write a 3 to 5-page report on why this opportunity was initially selected for this businessYou should write this as though you are presenting justification for pursuit to the owner/executive staff. Follow the below items to form the outline of the submission.
– Begin with an executive summary followed by a brief description of the selected organization.Include the mission statement, vision statement, etc. (if available).
Provide a description of its product/service offerings
Provide a synopsis of the opportunity (solicitation)
How does the opportunity fit into the business strategy?
What are the key factors that make this an attractive opportunity?
Are there any initial concerns (identifiable risks) regarding this opportunity?
Are there any particular benefits related to this opportunity?
Are there any gaps related to your company’s capabilities/qualifications in the development of a response and the execution of the contract?
Provide a brief course of action for the pursuit of this opportunity. What are the next steps?
* Provide a hyperlink to the opportunity and attach a .pdf version of the solicitation package
* Save all documents associated with this opportunity in a file for continued use in this course
NOTE: Failure to submit Minor Project 1 will result in an overall score of 0 for Project 1 and will prevent the professor from submitting a passing grade for this course.
View Rubric
SBL Written Assignment Rubric
SBL Written Assignment Rubric
CriteriaRatingsPts
Thesis (Content)view longer description
20 pts
Excellent
The essay includes a focused, polished thesis or sophisticated organizing principle, and develops a convincing position or compelling, unified narrative, as appropriate to the assignment.18 pts
Good
The essay includes an appropriate, focused thesis or organizing principle, and develops a clear position or unified narrative, as appropriate to the assignment.16 pts
Fair
The essay includes a thesis or organizing principle and develops a position or clear narrative, although the position/narrative might not be exceptionally focused, polished, or convincing.14 pts
Poor
The essay lacks an evident organizing principle or thesis statement and fails to adequately develop a convincing position or unified narrative./ 20 pts
Organization Development and Support
view longer description
20 pts
Excellent
The essay demonstrates exceptional critical thinking skills and includes well-chosen, effective supporting research and information. This evidence is organized and presented persuasively, coherently and logically, with one point leading smoothly to the next.18 pts
Good
The essay demonstrates strong critical thinking skills and includes good supporting research or information. This evidence is organized and presented logically and coherently, within an appropriate plan of organization.16 pts
Fair
The essay demonstrates some critical thinking skills and includes adequate supporting information. This evidence is organized and presented logically, within an observable plan for organization. There may be some logical fallacies, points left underdeveloped, or some ineffective narrative development.14 pts
Poor
The essay fails to demonstrate adequate critical thinking skills or include enough supporting information. This evidence or development is presented haphazardly, illogically, or ineffectively./ 20 pts
Formatting
view longer description
20 pts
Excellent
The formatting follows correct style and demonstrates professionalism. It correctly cites all outside sources and successfully avoids plagiarism.18 pts
Good
The formatting displays professionalism with some design errors. Citations are present with all sources in order to avoid plagiarism, but there may be minor formatting errors.16 pts
Fair
The paper is clean, but it lacks attention to detail. Citations are present for a majority of source content, but minor plagiarism occurs.14 pts
Poor
The essay fails conform to a formatting style. Citations are either absent or inconsistent in formatting, so plagiarism is present./ 20 pts
Style
view longer description
20 pts
Excellent
The essay conveys an effective, distinct author’s voice. The essay demonstrates a polished and effective writing style most appropriate for the audience, topic, and style.18 pts
Good
The essay conveys an effective, author’s voice. The essay demonstrates an effective writing style appropriate for the audience, topic, and purpose.16 pts
Fair
The essay gives the reader some sense of the author’s voice. The essay demonstrates a suitable writing style appropriate for the audience, topic, and purpose.14 pts
Poor
The essay fails to give the reader some sense of the author’s voice. The essay fails to demonstrate an effective writing style due to inappropriate for the audience, topic, and purpose./ 20 pts
Mechanics
view longer description
20 pts
Excellent
The essay is free of errors in the convention of the English language.18 pts
Good
The essay is mostly free of errors in the convention of the English language.16 pts
Fair
Although the essay may contain some errors in the convention of the English language, it will be free of egregious grammatical errors.14 pts
Poor
The essay includes multiple errors in the convention of the English language, and some of these errors are egregious/ 20 pts
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